Back Office Modernization in the Age of Digital Transformation

As organizations continue to leverage digitalplatforms to maintain competitive advantage and improve the customer journey, we’re seeing an alarming tendency that hurts legacy organizations in Cincinnati who’ve been utilizing the same processes and technology for decades.

 
 
 
 
When organizations begin the trek toward Digital Transformation, they tend to concentrate on customer-facing departments like Sales, Customer Service, and Marketing and neglect the Back Office. While it’s important to improve the customer experience and correctly market your products and services, neglecting certain departments that also service customers, merchants, partners, and staff can hinder your capacity to provide a seamless experience for all parties.

Our View

In our view, the Back Office is the cornerstone of your company. If your workflow creates inefficiencies, the capacity of your entire organization deteriorates. For example, let’s say a organization brings on a new client in minutes but requires several weeks to bring on a new employee or vendor. That’s a challenge because both your employees' talent and your partner’s products play a important role in providing exceptional service to the customer. Therefore, if those components are not operating smoothly, your client is ultimately the one who suffers. Your Front Office can only be as efficient as your Back Office, and both must be included in a strategic digital transformation.